Internet-маркетинг для чайников
Frank Catalano, Bud E. Smith
This update to Marketing Online For Dummies includes all of the great topics from the original book, plus an additional focus, Internet advertising, a very hot topic. The right Internet advertising campaign can cost very little and make a product launch or even a company a winner; the wrong approach can be a huge waste of time and effort. The authors have hands-on experience doing both guerrilla marketing and million-dollar deals in this critical area. Also covered in this edition is a quick-start guide to getting net-savvy, a survival requirement in the Web marketing world.
Категории:
Година:
2000
Издание:
1
Издателство:
For Dummies
Език:
english
Страници:
279
ISBN 10:
5845907098
ISBN 13:
9785845907097
Серия:
Для чайников
Файл:
DJVU, 12.32 MB
IPFS:
,
english, 2000